# First CDP 操作手冊

## 在這手冊您將會得到以下資訊說明

* [**數據分析平台**](#shu-ju-fen-xi-ping-tai-cdp)
* [**標籤分群與應用**](#biao-qian-fen-qun-yu-ying-yong)
* [**行銷自動化與成效**](#hang-xiao-zi-dong-hua-yu-cheng-xiao)
  * [**ReMA自動化行銷**](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/xing-xiao-zi-dong-hua-yu-cheng-xiao/rema-xing-xiao-zi-dong-hua)
* [**平台管理與設定**](#ping-tai-guan-li-yu-she-ding)
* [**其他資源**](#faq-chang-jian-wen-ti)
  * [**常見問題集**](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/qi-ta-zi-yuan/chang-jian-wen-ti-ji)
  * [**圖表使用說明**](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/qi-ta-zi-yuan/tu-biao-shi-yong-shuo-ming)
  * [**版本說明**](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/qi-ta-zi-yuan/ban-ben-shuo-ming)

## 數據分析平台

剛開始使用CDP，從宏觀到微觀的洞察分析

{% content-ref url="shu-ju-fen-xi-ping-tai/ying-yun-biao-xian" %}
[ying-yun-biao-xian](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/shu-ju-fen-xi-ping-tai/ying-yun-biao-xian)
{% endcontent-ref %}

{% content-ref url="shu-ju-fen-xi-ping-tai/wang-zhan-xing-wei" %}
[wang-zhan-xing-wei](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/shu-ju-fen-xi-ping-tai/wang-zhan-xing-wei)
{% endcontent-ref %}

{% content-ref url="shu-ju-fen-xi-ping-tai/gu-ke-gou-wu-xing-wei" %}
[gu-ke-gou-wu-xing-wei](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/shu-ju-fen-xi-ping-tai/gu-ke-gou-wu-xing-wei)
{% endcontent-ref %}

{% content-ref url="shu-ju-fen-xi-ping-tai/360-du-gu-ke-lun-kuo" %}
[360-du-gu-ke-lun-kuo](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/shu-ju-fen-xi-ping-tai/360-du-gu-ke-lun-kuo)
{% endcontent-ref %}

## 標籤分群與應用

會員價值的經營，做到精準分眾，將會員進行標籤分群與檢視

{% content-ref url="biao-qian-fen-qun-yu-ying-yong/gu-ke-tie-biao-fen-qun" %}
[gu-ke-tie-biao-fen-qun](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/biao-qian-fen-qun-yu-ying-yong/gu-ke-tie-biao-fen-qun)
{% endcontent-ref %}

{% content-ref url="biao-qian-fen-qun-yu-ying-yong/fen-qun-guan-li-yu-bao-biao" %}
[fen-qun-guan-li-yu-bao-biao](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/biao-qian-fen-qun-yu-ying-yong/fen-qun-guan-li-yu-bao-biao)
{% endcontent-ref %}

## 行銷自動化與成效

行銷自動化工具，讓數據實際應用，降低成本、提高成效

{% content-ref url="xing-xiao-zi-dong-hua-yu-cheng-xiao/rema-xing-xiao-zi-dong-hua" %}
[rema-xing-xiao-zi-dong-hua](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/xing-xiao-zi-dong-hua-yu-cheng-xiao/rema-xing-xiao-zi-dong-hua)
{% endcontent-ref %}

{% content-ref url="xing-xiao-zi-dong-hua-yu-cheng-xiao/zi-dong-hui-ying" %}
[zi-dong-hui-ying](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/xing-xiao-zi-dong-hua-yu-cheng-xiao/zi-dong-hui-ying)
{% endcontent-ref %}

{% content-ref url="xing-xiao-zi-dong-hua-yu-cheng-xiao/zi-dong-hua-ju-ben" %}
[zi-dong-hua-ju-ben](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/xing-xiao-zi-dong-hua-yu-cheng-xiao/zi-dong-hua-ju-ben)
{% endcontent-ref %}

{% content-ref url="xing-xiao-zi-dong-hua-yu-cheng-xiao/huo-dong-xing-shi-li" %}
[huo-dong-xing-shi-li](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/xing-xiao-zi-dong-hua-yu-cheng-xiao/huo-dong-xing-shi-li)
{% endcontent-ref %}

{% content-ref url="xing-xiao-zi-dong-hua-yu-cheng-xiao/xing-xiao-cheng-xiao" %}
[xing-xiao-cheng-xiao](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/xing-xiao-zi-dong-hua-yu-cheng-xiao/xing-xiao-cheng-xiao)
{% endcontent-ref %}

## 平台管理與設定

檢視資料與成效，產出報表，管理平台與設定

{% content-ref url="ping-tai-guan-li-yu-she-ding/bao-biao-zi-liao-guan-li" %}
[bao-biao-zi-liao-guan-li](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/ping-tai-guan-li-yu-she-ding/bao-biao-zi-liao-guan-li)
{% endcontent-ref %}

{% content-ref url="ping-tai-guan-li-yu-she-ding/xing-xiao-ming-dan-guan-li" %}
[xing-xiao-ming-dan-guan-li](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/ping-tai-guan-li-yu-she-ding/xing-xiao-ming-dan-guan-li)
{% endcontent-ref %}

{% content-ref url="ping-tai-guan-li-yu-she-ding/xing-xiao-tou-fang-ji-lu" %}
[xing-xiao-tou-fang-ji-lu](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/ping-tai-guan-li-yu-she-ding/xing-xiao-tou-fang-ji-lu)
{% endcontent-ref %}

{% content-ref url="xing-xiao-zi-dong-hua-yu-cheng-xiao/you-jian-yu-jian-xun-jia-ge-fang-an" %}
[you-jian-yu-jian-xun-jia-ge-fang-an](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/xing-xiao-zi-dong-hua-yu-cheng-xiao/you-jian-yu-jian-xun-jia-ge-fang-an)
{% endcontent-ref %}

## 其他資源

{% content-ref url="qi-ta-zi-yuan/chang-jian-wen-ti-ji" %}
[chang-jian-wen-ti-ji](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/qi-ta-zi-yuan/chang-jian-wen-ti-ji)
{% endcontent-ref %}

{% content-ref url="qi-ta-zi-yuan/tu-biao-shi-yong-shuo-ming" %}
[tu-biao-shi-yong-shuo-ming](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/qi-ta-zi-yuan/tu-biao-shi-yong-shuo-ming)
{% endcontent-ref %}

{% content-ref url="qi-ta-zi-yuan/ban-ben-shuo-ming" %}
[ban-ben-shuo-ming](https://data-ret-ai-ling.gitbook.io/first-cdp-cao-zuo-shou-ce-ju-dian-zi-xun/qi-ta-zi-yuan/ban-ben-shuo-ming)
{% endcontent-ref %}